How To Craft An Effective Sales Pitch

How To Craft An Effective Sales Pitch: How do you craft an effective sales pitch? First, ditch the “pitch”—or at least neglect the traditional meaning of the word. It basically describes what salespeople used to do—throw information at prospects hoping to sell a  product or service before the buyer could hang up the phone or slam the door—but good salespeople today treat the “pitch” process as a collaborative conversation.