The Customer Is Not Always Right, But They Do Have All the Answers

The Customer Is Not Always Right, But They Do Have All the Answers: The old adage "the customer is always right" is completely wrong. The reason is simple: customers lie all the time. They might lie to try and get a better price. They might tell you they're willing to pay for things they are not. They might even tell you there are all kinds of new competitors when there are none. They might also tell you everything is going great 24 hours before they cancel your contract. These might be lies, partial truths, or they might be misinformed attempts at truth. Who knows?